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Former SVP at Lululemon ERIC PETERSEN Remaps Marketing.
Manage episode 260159855 series 2577753
Self Hired에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Self Hired 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Presenting former Senior Vice President of Global Brand and Community for Lululemon, Eric Petersen as our second guest on the MVMT Challenge & the thinkspace podcast collaborative. Eric always brings everything back to the fundamentals. No matter where you are - sitting in the intimidating corporate space of a global enterprise or trying to figure out your next move in these unprecedented times - he takes it back to the building blocks of you as a human. What is your intention? How does it translate to the honesty and quality of your product? And Why is it important to turn to your community for answers?
In this episode you’ll hear about:
- On resetting the concept of community and building a collaborative economy
- What the single most crucial investment in building a global brand was
- Guiding systems on how to scale an enterprise without changing it’s values
- Why is universal integrity a key structural element in leadership and business?
- The real reason behind Lululemon’s Successful Brand Development
For full show notes, references, further reflections on this episode head to our website at www.thinkspacepodcast.com/eric-peterson
Thank you for listening! We’d love to hear what you think. We invite you to join the podcast conversation in our communities on Facebook, Instagram, or Podyssey. Be sure to subscribe to thinkspace on Apple Podcasts, Spotify, or wherever you listen to podcasts. If you enjoyed this podcast, please leave us a review on iTunes/Apple Podcasts here. Your review helps us reach more people and create more impact in the community.
Connect with ERIC PETERSEN
connect with Thinkspace & Self Hired
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