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S13E8: You Get what you Paid for…
Manage episode 419426019 series 2933850
Yoram Solomon에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Yoram Solomon 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
The foundation for the Trust Premium™ concept is that we pay first and get value later, and we must trust the salesperson or professional that they will provide value. The value is no less important than the price because of a few deeply ingrained beliefs such as "You get what you paid for," "There is no such thing as a free lunch," and "If something is too good to be true, it probably is," as they influence consumer behavior. I took those beliefs to the test through a study I conducted, and in this episode, I will provide the findings from that study and gender and age differences in these beliefs. Learn about the foundation and implications of the trust premium in today's market.
166 에피소드
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