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105 | Fear and optimisim: Charting your course to Generative AI
Manage episode 387885573 series 3408548
Twogether에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Twogether 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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This week on the podcast we have a round-up from Twogether and Foundry’s recent event, looking at how to develop an actionable framework for Generative AI initiatives.
We're joined by Susi O'Neill, Head of Brand Content at Kaspersky and Matt Egan, Global Editorial Director, Foundry to go into some of the key discussion points including:
- A review of the general feeling around AI in B2B marketing
- How AI is changing content creation and consumption
- A run-through of the Open AI saga with Sam Altman
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