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Small But Mighty Marketing Teams: Podcast Evolution
Manage episode 424459476 series 3394528
Josh Becerra & Shinhee Son, Josh Becerra, and Shinhee Son에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Josh Becerra & Shinhee Son, Josh Becerra, and Shinhee Son 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Podcast Update - moving from "How I Work" to "Small But Mighty." Josh Becerra and Shinhee Son share insights on ways to prioritize learning over metrics and connect digital marketing to your business’s bottom line.
This episode discussion revolves around the importance of having a structured framework for marketing, highlighting strategy, process, data, and communication as key components. The hosts emphasize the value of building confidence within marketing teams by setting clear goals, maintaining good data hygiene, and fostering open communication. They advocate for learning organizations over merely KPI-driven ones, promoting a mindset focused on continual learning and adaptation. The conversation also touches on the challenges faced by small marketing teams and the benefits of a systematic approach to managing priorities and tasks.
Explore more content from leaders in the marketing community on our podcast. Or visit our blog to find more digital marketing tips and ideas.
Want to learn more about Augurian? Reach out to speak with an Augur today about your marketing strategy and digital advertising performance.
챕터
1. Small But Mighty Marketing (00:00:30)
2. Having Confidence (00:04:05)
3. Learning Over Metrics (00:08:40)
4. Fostering Learning Organizations (00:15:10)
5. Marketers' Success (00:21:31)
59 에피소드
공유
