Music Marketing Without Paid Advertising - SMS107

The Savvy Musician Show

The Savvy Musician Show and Leah McHenry에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 The Savvy Musician Show and Leah McHenry 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

4y ago 26:15

MP3•에피소드 홈

Would you keep betting on a horse that never won a race? Seems ridiculous, but people keep throwing money at advertising for posts that never did well in the first place. In this episode, C.J. sums it up perfectly when he says, “If it doesn't work organically without paid traffic, it’s not going to work with paid traffic.”

It works or doesn’t work because of how well you know your audience. C.J. explains that you need to be focusing on understanding your audience, what they respond to, what inspires them, what they will click and share and what will expand your reach. This concept is so simple it is overlooked and yet so important it needs your complete attention. Check out this week’s episode so that you don’t overlook what you should be doing everyday.

Key Points From This Episode:

Being the bright side
Getting past looking for secrets and hacks
Connecting with your audience
This is a longterm business model
Focusing on organic reach
Multiplying what already works
Researching friends for superfan information
Putting in the work everyday

Tweetables:

“The whole world is learning the hard way that they should have been building an online music business.” - @metalmotivation [0:00:48]

“I almost never see questions about the very thing that creates sales… ‘How can I better connect with my audience?’” - @metalmotivation [0:06:11]

“Being an online musician is a longterm business model.” - @metalmotivation [0:07:08]

“If it doesn’t work organically without paid traffic, it’s not going to work with paid traffic.” - @metalmotivation [0:11:18]

“The person who’s totally abandoned to their audience is the person who’s going to learn their audience, and the person who learns their audience is going to be the person who sells. That’s going to be the person who succeeds.” - @metalmotivation [0:19:49]

Links Mentioned in Today’s Episode:

Amy Vanessa Dullum Facebook Page — https://www.facebook.com/amygoloby/ The Online Musician 3.0 — https://theonlinemusician.com Book a Call With Us — http://www.CallSMA.com The Savvy Musician Inner Circle — https://savvymusicianacademy.com/innercircle

115 에피소드