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#112 – GST XVIII: Crafting the Future of Sales Leadership: Unlocking ICP Insights, Cutting-Edge Tech, and Sales Excellence w/ Ofer Zilberman
Manage episode 403862978 series 3005632
Consalia Marketing and Consalia Ltd에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Consalia Marketing and Consalia Ltd 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
It’s another talk from Global Sales Transformation XVIII this week on The Sales Transformation Podcast, this time from Ofer Zilberman, Global Head of Sales Operations at Board International.
In this session, Ofer walks us through how he leveraged the ever-growing power of technology to build an ideal customer profile (ICP) for Board, leading to massive increases in revenue and win-rate.
Highlights include:
- [07:31] – What is an ideal customer profile?
- [17:13] – Double your revenue by selling to your ICP
- [19:19] – How to combine technologies across functions to leverage your ICP
NOTE: This talk contains visual elements. You can watch over on our YouTube channel for the full experience!
Connect with Philip Squire on LinkedIn
https://www.linkedin.com/in/philipsquire/
Connect with Ofer Zilberman on LinkedIn
https://www.linkedin.com/in/ofer-zilberman-3924451/
Sign up for our Sales Transformation community –
https://info.consalia.com/consalia-community
Make sure you're following us on LinkedIn and Twitter to get updates on the latest episodes! Also, take our Mindset Survey and find out if you are selling to customers the way they want to be sold to today -
https://www.consalia.com/mindset-survey/?utm_medium=podcast&utm_source=transistor&utm_campaign=tl23
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