Ep. 49 - How and when to use influencer + paid media. An interview w/ Laura Knapp, CEO and Founder of Uplift Unlimited
Manage episode 281445508 series 2811020
Do you wonder how, when or if you should be using influencer marketing? If you are a brand that wants to leverage influencer marketing or has wondered about why a program didn’t work, this interview is for you.
Today, I’m speaking with Laura Knapp, a strategic digital and influencer marketing professional of more than a decade. Laura is the CEO and founder of Uplift Unlimited, a digital marketing consultancy group and co-founder of Lex + Park, an influencer management agency.
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