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Exploring the mindset of younger generations
Manage episode 345255110 series 3409000
APEX Public Relations Inc.에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 APEX Public Relations Inc. 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Today, marketers are being stretched like never before. Not only are they trying to sustain brand relevance in this crisis, but they are now tasked with navigating entrenched social issues that no campaign will ever do justice to.
But if we look to generation Z, and even generation alpha, there is some hope. Generation Z are confident creators and less burdened with self-conscious expression, but for this potential to blossom, they need the financial independence and liberty to truly unleash their creativity, business savviness and activism.
In this episode of The Pivot, we’re joined by Sabaa Quao, Co-founder at Wealthie Works Daily, to discuss the shifting consumer mindset in the midst of the pandemic, how the digitization of money count present risks to younger generations and the need for persistent and consistent financial literacy.
73 에피소드
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