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Advocating for customers and partners, with Guus Krabbenborg

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Manage episode 447755290 series 1248037
MSDynamicsWorld.com에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 MSDynamicsWorld.com 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

When today's guest, Guus Krabbenborg, talks to Dynamics 365 partners and their customers, he likes to ask them about some of the more challenging topics in a typical ERP project: what does success really look like when each party is being honest about their goals and motivations? And why do so many projects fail to meet those goals?

Guus shares his perspective with us on customer project preparation, some of the continuing challenges of cloud ERP projects, and the role he believes Microsoft should be playing in today's Business Central partner channel. He also shares customer anecdotes and his outlook on Directions EMEA 2024.

Show Notes:

  • 4:00 - What does project success really mean and why does the "on-premises way" still pervade partner perspectives?
  • 11:00 - Why customer happiness should be a driving metric of partner success
  • 13:30 - Presenting a direct message to customers and prospects - how Guus does it and why partners should get better at it
  • 15:45 - The real guidance that partners need to give clients for success
  • 19:30 - A story of an AX/F&O customer executive's mistakes
  • 29:00 - Why partner success at Microsoft is still largely focused on sales and revenue

More information

  continue reading

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icon공유
 
Manage episode 447755290 series 1248037
MSDynamicsWorld.com에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 MSDynamicsWorld.com 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

When today's guest, Guus Krabbenborg, talks to Dynamics 365 partners and their customers, he likes to ask them about some of the more challenging topics in a typical ERP project: what does success really look like when each party is being honest about their goals and motivations? And why do so many projects fail to meet those goals?

Guus shares his perspective with us on customer project preparation, some of the continuing challenges of cloud ERP projects, and the role he believes Microsoft should be playing in today's Business Central partner channel. He also shares customer anecdotes and his outlook on Directions EMEA 2024.

Show Notes:

  • 4:00 - What does project success really mean and why does the "on-premises way" still pervade partner perspectives?
  • 11:00 - Why customer happiness should be a driving metric of partner success
  • 13:30 - Presenting a direct message to customers and prospects - how Guus does it and why partners should get better at it
  • 15:45 - The real guidance that partners need to give clients for success
  • 19:30 - A story of an AX/F&O customer executive's mistakes
  • 29:00 - Why partner success at Microsoft is still largely focused on sales and revenue

More information

  continue reading

323 에피소드

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This episode is sponsored by SignUp Software . On this episode, we explore the challenges that CFOs, controllers, and other decision-makers are managing today. Our guests, SignUp's Bob Monio and Velosio's Chris Wheeler, are here to discuss market conditions and trends that are driving priorities for companies using Dynamics 365 Business Central. When it comes to automation, executives are prioritizing investments based on the end-to-end business processes, Bob explained. That type of big picture strategic planning requires committed partners with industry and technology expertise. And with their ExFlow suite, SignUp also counts on partners like Velosio to set the context for technology investments. Chris shares some of Velosio's recent experiences, as well as plans for the future of the partnership between the firms. More from SignUp Software: Explore SignUp Software’s native D365 solutions at signupsoftware.com , and discover how Velosio can support your business at velosio.com .…
 
This episode is sponsored by Delinea . Security and compliance concepts related to Dynamics 365 Finance and Supply Chain Management are constantly evolving, and our guest, Delinea principal software development engineer Alex Meyer, continue to work to help the community make sense of their options. Alex, a Microsoft MVP, recently presented a new webcast to the MSDW audience on native controls in D365 applications, and he joins the podcast to provide more perspective on the gaps that still exist. Auditors have become more familiar with D365 F&O solutions, Alex explains, and that means they know where to look for verification of segretation of duties. We also discuss another hot topic right now, D365 licensing and the new policies Microsoft is trying to finalize related to technical enforcement for users. Alex shares his experiences and observations thus far, including the latest known delays to Microsoft's implementation of this plan. More from Delinea: For all the latest expertise on D365 F&SCM security and compliance, as well as information on the Fastpath suite of solutions from Delinea, check out their page on MSDW: https://msdynamicsworld.com/vendor/fastpath-now-part-delinea…
 
MSDW was a media partner at May's Resco Next 2025 event, and we had the chance to chat with a range of the event's presenters. Resellers, customers, and Resco's own team brought news, perspective, and fresh ideas to the event. We heard how partners have developed unique industry solutions atop Resco's mobile tools, how customers have pushed their field scenarios forward, and where Resco sees their product roadmap going, both for their own vision and in alignment with Microsoft's technology vision. Guests you will hear from in this episode are: Daniel Laskewitz - Microsoft - https://www.linkedin.com/in/laskewitz/ Tomas Michalek - Resco - https://www.linkedin.com/in/tomas-michalek-78666814/ Jonathan Taub - FIELDBOSS - https://www.linkedin.com/in/jonathan-taub-aa84b64/ Marlon Salinas - NOV - https://www.linkedin.com/in/marlon-salinas-89885048/ Cameron Mott - Uiltradent - https://www.linkedin.com/in/cameron-mott-02103297/ You can see all our Resco Next 2025 coverage here: https://msdynamicsworld.com/tags/resco-next-2025…
 
This episode is sponsored by Emfluence . On this episode, we look at some of the specific ways that the data from a Dynamics 365 CRM system can help marketers get the best results for their sales teams. Our guest, Monico Hoyer of emfluence, explores some of the scenarios in which marketers can leverage Dynamics data more effectively, along with practical ways they can integrate it with their marketing automation solutions. Monica breaks down the first steps every Dynamics customer should take to enhance their marketing efforts, ensuring they're making the most of their data. The challenges span process, technical integration requirements, and organizational scenarios, she explains. We also explore advanced marketing tactics that Dynamics users can adopt to drive engagement, optimize campaigns, and boost business growth. More from Emfluence: Want to see what smarter marketing with Dynamics really looks like? Check out emfluencemarketingplatform.com for tools, tips, and a closer look at the platform.…
 
This episode is sponsored by Mekorma . Mekorma has been helping the Dynamics community streamline AP for over 30 years, and one way they have differentiated their brand is through their focus on empathy and client care. To learn more about the company's roots and core values, we spoke with founder and CEO Ora Goldman. Ora shared some defining moments in Mekorma's history, like their early efforts to bring the needs of financial professionals front and center in their solution development. The company's product evolution has also been focused on understanding real pain points of customers, Ora explains, and she shares some examples and stories about client experiences. We also discuss some of the company's experiences as an ISV in the Microsoft ecosystem, first working with Great Plains and Dynamics GP, and how they have modernized their offerings and expanded to Dynamics 365 Business Central. We also learn more about Ora's outlook on the Dynamics community and her approach to fostering relationships and partnerships. More from Mekorma: If you want to see how we can help your business, reach out to Ora and our expert team today and take the first step toward transforming your AP experience!…
 
This episode is sponsored by SignUp Software . For Dynamics 365 Business Central users, the decision between embedded and external accounts payable (AP) automation solutions can have a lasting impact on the organization. To understand the topic further, we spoke with Rob Ashe, Vice President of North America at SignUp Software, and David Huether, Chief Commercial Officer at NEXT 365 for North America, about their organizations' experiences partnering on Business Central projects and what they are learning from finance leaders implementing AP automation solutions. BC customers want to invest in AP automation that delivers both greater efficiency and better operating conditions like improved security, integration, and consistency for user experiences. The partnership between SignUp Software and Next365 is providing unique results in areas like process assessment and optimization, executive-level advisory scenarios, and implementation acceleration. For example, David shared a case study from the energy sector where Next365 helped a client replace an outdated industry-standard system with SignUp's ExFlow, achieving a lower total cost of ownership while improving functionality and reducing vendor lock-in. Our guests also discuss some of the key market drivers that will propel their partnership forward, specifically around the needs of CFOs building more complex and constrained organizations. They also offer BC users some ideas for the future around financial performance and how to start making measurable steps forward in modernizing AP. More from SignUp Software: To learn more about ExFlow, the only fully embedded AP automation solution for D365 Finance & Supply Chain Management, visit signupsoftware.com . To learn more about their partner Next365, visit next365group.com/…
 
MSDW was a media sponsor of this week's DynamicsCon 2025 event, live in Chicago. In our travels, we met up with some Dynamics 365 Finance and Supply Chain Management experts to get their perspective on Microsoft announcements, customer feedback, and other plans. In this episode, we hear from Microsoft MVP Alicia King (Keener) of RSM, James Cook , director with enVista, and Joe Christensen , founder of Aqueducts Consulting. All three work with Dynamics 365 F&O solutions, and we talked about new features, how customers are learning about Microsoft's AI offerings like pre-built agents and Azure AI Foundry, and some of the pressing needs for F&O customers related to licensing.…
 
This episode is sponsored by Coffee + Dunn . As buyer behavior has evolved, sales and marketing teams have tried to keep pace. Understanding buyer behavior remains key, says our guest, Thomas Manders, CEO of Microsoft partner Coffee + Dunn, but data gathering and contextualizing insights for sellers have proved a challenge for some firms. In this episode, Thomas shares examples of business processes that Dynamics 365 users can execute on today, including steps that can bring sales and marketing teams closer together. We also discuss some of the latest Dynamics 365 Customer Insights marketing capabilities and what the Coffee + Dunn team is watching for in Microsoft's D365 road map. More from Coffee + Dunn: Download the white paper: Breaking Silos: The Strategic Advantage of Sales & Marketing Alignment | Coffee + Dunn ( https://coffee-dunn.com/whitepapers/breaking-silos-the-strategic-advantage-of-sales-marketing-alignment/ ) Schedule your complimentary envisioning session with Coffee + Dunn: Schedule your session ( https://outlook.office.com/owa/calendar/EnvisioningSessionwCoffeeDunn@coffee-dunn.com/bookings/ )…
 
This episode is sponsored by Avalara . The complexities and challenges of use tax compliance only seem to grow as a business expands its operations and customer base. Our guest, Avalara use tax product solution consultant Myles Metzger, explains some of the most common misconceptions about use tax and why it is so tricky for finance teams to comply. Myles also explains some of the common challenges that Dynamics ERP customers face and how Avalara's latest integrations with Dynamics GP, D365 Business Central, and D365 Finance improve tax accuracy and reduce the risks of under- or overpayment. More from Avalara: See how Avalara’s integrations with Microsoft Dynamics GP, BC, and Finance help improve accuracy, reduce manual effort, and minimize audit risk: 👉 Watch the demos: msdynamicsworld.com/vendor/avalara 👉 Get started with Avalara: avlr.co/4jHtHSH…
 
This episode is sponsored by Mekorma . It may be hard to believe, but many partners are still unaware of the Accounts Payable compliance best practices. On this episode, Mekorma’s Director of Revenue, Brendan Coffey joins us to highlight regulatory updates impacting AP teams and explains how those changes tie into partner observations and feedback at Directions NA 2025. We discuss the increasing demand for advanced security and compliance solutions and how Mekorma’s check printing solutions handle fraud prevention and compliance. Brendan explains that tackling these challenges with technology solutions is representative of a broader mindset among SMBs to adopt Business Central as the heart of business operations, not just for bookkeeping or data management. More from Mekorma: Don’t let your business fall behind—stay ahead and ensure you're fully compliant. Want to learn more? Book a meeting with us today or reach out to us at info@mekorma.com…
 
Alicia King (Keener) received her first Microsoft MVP award in 2024, but her experience with Dynamics ERPs goes back more than 15 years. She joins us to share some of the meaningful experiences in her professional journey and her perspective on the present and future of Dynamics 365 F&O. We discuss Alicia's approach to community participation , how she has extended her expertise into specific industries, and about her presentation plans for DynamicsCon 2025 in Chicago, where she will be presenting on using the built-in tax engine for D365 F&SCM. Show Notes: 4:00 - The types of content she creates and what she prefers to consume 5:45 - Alicia's history with the product, starting with AX 8:45 - On working with a system that has added so many feature areas and specializations 11:00 - Working with D365 F&O in the life sciences industry 16:45 - Alicia's DynamicsCon 2025 session plans related to the D365 tax engine 18:45 - On building and nurturing an audience in the Microsoft community More information: Alicia's site: https://www.aliciamvp.com/ LinkedIn: https://www.linkedin.com/in/aliciamvp/ YouTube: https://www.youtube.com/@aliciakmvp MSDW article: https://msdynamicsworld.com/story/microsoft-dynamics-profile-d365-fscm-journey-personal-challenge-mvp…
 
This episode is sponsored by Yooz . When a Microsoft reseller like Innovia considers channel partnerships, it does so in the context of strategic plans related customer needs, growth goals, and market opportunities. On this episode, we sit down with Tim Teeter from Yooz and Trish Boccuti from Innovia to discuss how their organizations have successfully collaborated by prioritizing customer needs, aligning business strategies, and setting growth goals. Tim shares insights into how their teams connected, established priorities, and achieved notable successes. Trish recounts how Innovia found ways to align their goals related to verticals, Dynamics sales, and customer success with Yooz's strengths around delivering procure-to-pay solutions. Tim also highlights Yooz's initiatives in AP and invoice automation, emphasizing their work with Dynamics customers and partners. The discussion includes upcoming plans for Yooz on MSDW and introduces their new YoozProtect solution. More from Yooz: New Event on April 22: Maximize Profits with Yooz: AP Automation That Pays Off To learn more about Yooz and their partner program, visit getyooz.com/partners (and spell it). And if you'd like to discuss further, please reach out to Jennifer Andreas: jennifer.andreas@getyooz.com , to discuss further.…
 
We’re wrapping up our Directions North America 2025 coverage with more perspective from channel veterans who were listening and presenting. Robert Jolliffe , Andrew King , and David Laster talked to MSDW during and just after the event. They shared their impressions of Microsoft's presence, the impact they expect from pre-built AI agents like the Sales Order Agent, and Power BI advances. And as Microsoft partners, they were also listening for the company's updates on how Business Central-focused firms can do better in the channel. And no North American SMB-focused ERP event would be complete without an update on Microsoft's push to help partners migrate Dynamics GP customers to Business Central. As our guests explain, that pathway remains complex.…
 
This episode is sponsored by PayTrace . Security and automation are top of mind for most CFOs and finance teams this year, especially when it comes to payments and accounts receivable. For Dynamics Business Central users, embedded payments can solve both pain points. Our guests, Jeremy Boogaart and Carlton Ortega of PayTrace, share the latest enhancements to Trace AR for Business Central. We talk feature updates, the team's collaboration with early adopter customers of Trace AR, and a bit about the product roadmap. And the PayTrace team will be at upcoming events, including Directions North America 2025 and DynamicsCon. They tell us more about what you can expect to learn from them in-person. If you're interested in hearing more about what's new with Trace AR for Business Central and how it can help your team, contact sales@paytrace.com or stop by one of PayTrace's two booths at Directions NA, Premier Sponsor Exhibit Booth: 115 and Expo Booth: 224…
 
This episode is sponsored by SignUp Software . What does it really takes to control content in Business Central? Taking the perspective of Record to Report and the needs of office of the CFO, Business Central customers have key challenges they will need to account for. Our guests, Patrick Nguyen and Bob Monio of SignUp Software, take us through typical requirements they see related to auditability, accounting, and analysis. We also discuss how to best understand what Business Central can do out of the box and when an organization needs to look for more specialized capabilities. And we discuss the importance of SharePoint Online for most BC customers. The platform has continued to grow in popularity as a strategic component of more BC solutions, and Bob and Patrick explain the launch of SignUp Software's ContentGate for BC and how it works with SharePoint Online. Finally, we discuss SignUp Software's plans for Directions North America 2025, including their pre-event and the educational content they will be providing there. More from SignUp Software: If you want to learn more about SignUp Software, their products such as Content Gate for Business Central, and strategies for winning in the Office of the CFO - join them for their upcoming Partner Day at Directions North America in Las Vegas on April 6th . For more information you can also check out their website at www.signupsoftware.com .…
 
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