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Attention Theft On The Rise! Join The Resistance!
Manage episode 311038040 series 3081213
YOUMAXA에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 YOUMAXA 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
What is one of the most valuable assets we have to contribute towards our success? Our Attention. Our attention is under unprecedented attack. Recent marketing data shows that from the 1970’s to today, we’ve gone from being exposed to about 500 ads a day, to as many as 5,000! I’m talking about a virtual tsunami of commercials, print ads, labels, Facebook ads, pop-up ads.
Attention is focus, and what we focus on is what directs our growth. this virtual tsunami of ads steals our attention and in exchange for what? Nothing really. And they do it largely, without our consent. Is “Attention Theft.” too harsh a term? Well, in today’s culture of Go Go Go and Buy Buy Buy media, the attention thieves lurk in every corner. Our brain is a bank. We can only withdraw what we deposit. Not everything we desire, can be purchased with money, and not everything that can be stolen, can be replaced.
Attention is the currency that we can exchange for lasting success, innovation, crisis prevention, imaginative solutions, a deep sense of satisfaction, those little details of a treasured memory, and the warmth and affection of those we hold most dear, just to name a few.
66 에피소드
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