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1069. Personal Branding for Entrepreneurs: Thriving in a Volatile Business Landscape
Manage episode 445577591 series 3559852
Kelly Roach에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Kelly Roach 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this episode of The Kelly Roach Show, Kelly explores the essential role of personal branding for entrepreneurs in navigating today's unpredictable business environment. As the landscape shifts—evidenced by the collapse of downlines in multi-level marketing companies—Kelly offers critical insights to help entrepreneurs safeguard their business strategies. She highlights the risks of relying too heavily on a single platform or revenue stream and underscores the importance of diversifying customer acquisition channels to shield businesses from unforeseen disruptions.
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Also in this episode:
Business strategies and personal brands must adapt to the inevitability of change, ensuring resilience in uncertain environments.
Instances of account shutdowns, censorship, and changes in online platforms serve as reminders of the risks of dependency, underscoring the need for diversified tactics.
The importance of planning and building strategies with a long-term vision, including nuanced content development and leveraging multiple touchpoints, is essential for sustained business success.
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