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Authentic Engagement in Multicultural Marketing
Manage episode 425502973 series 3456794
Bart Caylor and Caylor Solutions에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Bart Caylor and Caylor Solutions 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Multicultural marketing means asking questions and being authentically involved in discovering and providing what different demographics need.
It’s about making admissions information accessible to all despite language barriers or backgrounds.
We’re getting our conversation started with Christian Ponce, the Associate Vice President for Marketing at Old Dominion University (ODU), who shares how multicultural marketing will soon be the norm in higher ed.
Join us as we discuss:
[1:45] Breaking down transcultural barriers
[10:08] Multicultural views in American higher ed
[16:30] The importance of a diverse team
[20:08] The future of AI and translation software
Check out these resources we mentioned during the podcast:
To hear this interview and many more like it, subscribe on Apple Podcasts, Spotify, or our website or search for The Higher Ed Marketer in your favorite podcast player.
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