510: How to Create Pain Killer Products | Guy Kawasaki

The Foundr Podcast with Nathan Chan

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At 67, Guy Kawasaki is still evangelizing about products. After building a tech career at Apple under Steve Jobs, Kawasaki set out on a winding career path, including founding startups, giving viral Ted Talks, investing in unicorns like Canva, and writing 16 books. Eight years after his last podcast appearance, Nathan Chan catches up with Kawasaki to distill his decades of wisdom down to the essential functions of creating a painkiller product that people love.

In this interview you’ll learn:

The two key functions of entrepreneurs
Why remarkable people have a growth mindset
When Steve Jobs tricked Guy while working at Apple
Getting mistaken for Jackie Chan
What makes a mission-led a**hole worth working for
How to create painkiller products for customers
To build confidence in small successes
Why failure is okay, but you should try and prevent it
What is evangelism marketing and how to use it for business
And much more founder advice and stories…

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