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The Best Content Strategy for Employee Advocacy Success | DSMN8
Manage episode 377538857 series 3355043
DSMN8 - The Employee Advocacy Platform에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 DSMN8 - The Employee Advocacy Platform 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this episode, Bradley and Lewis discuss the two most common objectives of employee advocacy and the content strategies you’ll want to deploy to achieve them.
Plus, Lewis explains the “Holy Trinity” of content types you’ll need to include to generate the best results from your employee advocacy program.
Special offer for listeners! Grab a free copy of Bradley’s upcoming book, ‘Employee Advocacy: 101 Cheat Codes’, before it’s released: https://dsmn8.com/employee-advocacy-book/
LinkedIn’s algorithm changes and the PACKD acronym Lewis discussed.
How active are your employees on social? Often it's a great way to understand the current sentiment towards social media and provide a benchmark for your employee advocacy program. Grab your FREE analysis here to learn:
- How many of your employees are regularly sharing.
- What the impact of this activity looks like.
- How you’re doing vs your competitors.
+ some complimentary tips on how to improve this.
Be part of the DSMN8 employee advocacy community or connect with Bradley and Lewis.
This episode is brought to you by DSMN8.
DSMN8 makes it easy for organizations to empower employees to become advocates, influencers, content creators, social sellers and publishers. Learn why brands big and small are using DSMN8 to scale their employees' voices across social at DSMN8.com.
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