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Prioritizing Experimentation and Voice of Customer while Building Copado's Community with Ashley Dodge | S:2 Ep:19
Manage episode 378034980 series 3290241
Joel Primack에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Joel Primack 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Guest: Ashley Dodge, VP of Community at Copado
In this episode, Ashley discusses:
- How she came to lead Community for such a technical company without a technical background
- Her team’s quick pivot from support programming to a virtual online community and academy during the COVID pandemic
- How her team created programming to build relationships and engagement retroactively after membership grew overnight
- Copado’s community-led conference that highlights the work and wins of their members
- The unexpected success of the community’s Testing Buddies program
- How measurement expanded from education metrics to cost-reduction and revenue-related metrics.
Additional Links:
- Follow Copado on LinkedIn
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