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183: Stacy Janicki, fresh leadership at legacy Carmichael Lynch.
Manage episode 438180983 series 3436930
Creative Brief Workshops LLC에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Creative Brief Workshops LLC 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Four months ago, Carmichael Lynch in Minneapolis created the postion of Chief Operating Officer. They created it with one person in mind, our guest today on The Brief Bros.: Stacy Janicki.
A legacy advertising agency needs a great leader, and CL found it in Stacy. Join Henry Gomez and me as we chat with this dynamic and laid-back personality.
CL's mantra is "Come Together. Stand Apart." Stacy reveals how this philosophy works. First she gives us a tour of the brands and award-winning work from CL. Including Subaru and Bush Beans. She also talks about the importance of briefs and briefing. And she shares with us how to build teams within the agency.
Reminder: For small group and corporate training in writing inspiring creative briefs, contact Howard Ibach at creativebriefworkshops.com for availability.
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