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The key challenges in marketing and sales alignment and how to overcome using technology| Brad Rosen
Manage episode 371402532 series 3494048
Omprakash Karuppanan에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Omprakash Karuppanan 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this episode, Brad Rosen discusses the challenges of marketing and sales alignment.
Brad Rosen is President & Head of RevOps at Sales Assembly.
Here we discuss
1. What are the key challenges to establishing the marketing and sales alignment?
2. How can technology be used best to help foster this alignment?
3. Examples of successful B2B companies with perfectly aligned marketing-sales efforts.
and more.,
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