Battling Retail Burnout and Boosting Sales

Tell Me Something Good About Retail

In this episode of "Tell Me Something Good About Retail," host Bob Phibbs, the Retail Doctor, and Carol Leaman discuss the post-pandemic retail landscape, emphasizing the critical role of frontline workers. Carol highlights challenges in hiring and training, revealing that 61% of frontline managers report a decline in applicant quality. They stress the importance of effective, engaging training to reduce turnover and burnout. The episode underscores the need for a supportive work environment and the potential for growth within retail careers, advocating for a more human-centric approach to managing retail employees.

1. Introduction to Carol Leaman and Axonify

- Axonify's role in supporting organizations with large frontline populations

- Industries served beyond retail

2. Post-pandemic retail landscape

- Retail's strong comeback

- Challenges in staffing and customer behavior

3. Seasonal hiring challenges

- Decline in applicant quality

- Factors contributing to hiring difficulties

4. Training challenges and solutions

- Issues with traditional training methods

- Axonify's approach to effective, bite-sized training

5. Manager burnout and its impact

- High percentage of managers considering quitting

- Importance of proper training in reducing manager stress

6. Practical ways to reduce turnover

- Examples of ineffective training methods

- Success stories with targeted, engaging training approaches

7. Future trends in retail employment

- Focus on manager support and mental health

- Emphasis on retention and career development in retail

8. Closing thoughts: The good in retail

- Retail's resurgence and opportunities

- Importance of quality customer experience

Key Quotes:

- "Retail has come back stronger than ever." - Carol Leaman

- "35 percent of managers have considered quitting in the last two months." - Carol Leaman

- "The cost of turnover is enormous for retailers." - Carol Leaman

Resources mentioned:

- Axonify's seasonal hiring survey

Call to Action:

- Rate and review the podcast

- Visit Axonify.com or SalesRX.com for more retail insights and training resources