Target Talks: Creating Positive Change with Simone Hindmarch

Target Talks: Purposeful PR

On this episode of Target Talks, Sarah Bryars is joined by Simone Hindmarch, Co-founder and Managing Director of Commercial.

Simone begins by telling us how, back in 2006, an invite to a client’s screening of An Inconvenient Truth became an ‘epiphany moment’ for her and kickstarted Commercial’s sustainability journey.

Sarah and Simone discuss the importance of learning as a team to keep people engaged with purpose, and how sustainability has been a point of focus unifying colleagues throughout the business.

Simone tells us about ‘Change Champions’, Commercial’s award-winning employee engagement programme, and how it has helped to transform the business.

Simone shares more about the impact of Commercial Foundation’s #NoLimits programme, which supports young people getting into work.

She also talks about Commercial’s role in helping other businesses on their sustainability journeys, and highlights the importance of celebrating wins, big or small, along the way.

Listen in to their discussion in full to hear Simone’s tips for moving a company in a more purposeful direction. To contact Simone, you can find her here on LinkedIn.

Sarah Bryars and Sam Kandiyali are co-directors at Target, an award-winning PR-agency. For more than 45 years, Target has been helping clients to achieve their goals through purposeful and clear communications, and in 2022, they launched the Pillars of Purpose model to help other organisations on their journeys to becoming purpose led.

You can reach the Target team at [e-mail] or call them on 01242 633100.

For more information about how Target can help you, head over to their website at www.targetgroup.co.uk.

Follow Target on Instagram, Facebook, LinkedIn and X for regular updates from Sarah, Sam and the team.