Crush It as an Influencer, No Matter Your Generation
Manage episode 406638602 series 3030686
SXSW에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 SXSW 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Influencer marketing is on fire. This year, the influencer marketing economy is valued at $21.1 billion (McKinsey). Not surprisingly, there is no shortage of people who want to be influencers, but what does it take? Can you be older than a teenager to become one? In this session, you’ll hear from a top influencer management firm, two influencers of different generations, and a marketing executive who mentors women about pursuing their dreams, no matter their age. Participants: Alex Devine; Shana Davis; Audrey Boos; Jeanne Grey
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