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Marketing Our Way to Debt and Addiction with June Cotte
Manage episode 398175431 series 3530823
Saijal Patel에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Saijal Patel 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Host Saijal Patel is joined by June Cotte, a renowned marketing professor at Ivey Business School, who brings her extensive research on consumer habits, the allure of gambling, and the subtle yet powerful influence of marketing tactics to the forefront. This episode is a must-watch for anyone looking to navigate the complexities of personal finance with more insight and control.
June Cotte, our esteemed guest, is not just an academic but a beacon of knowledge in understanding why we spend the way we do. With a focus on consumer behavior, her insights into the psychological triggers of spending, especially in the realms of credit card use and gambling, are both enlightening and practical. Her work at Western University has paved the way for a deeper understanding of the financial decisions that shape our lives.
Don't forget to subscribe for more insightful episodes like this.
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Contact June: https://www.ivey.uwo.ca/faculty/directory/june-cotte/
June’s work as Editor at the Journal of Consumer Research: https://consumerresearcher.com
LEARN MORE ABOUT BMO ETFS (SPONSOR):
https://www.bmo.com/main/personal/investments/etf/
Saijal Patel, CFA, is a former CNBC and BNN journalist and passionate financial wellness advocate. She's bringing Strictly Money directly to you via YouTube, Apple Podcasts, Spotify and where ever you get your podcasts.
Connect on LinkedIn: https://www.linkedin.com/company/saij-elle/
Follow on X: https://twitter.com/strictlymoneytv
Get in touch: https://saijelle.com/contact-us/
Join Saij Elle’s FREE Money Masterclass for Women: https://courses.saijelle.com/master-class/
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