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04 - Know Your Audience - Mini Marketing June Edition with Abi Jacks
Manage episode 424502550 series 3571756
Abi Jacks and James Brooker, Abi Jacks, and James Brooker에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Abi Jacks and James Brooker, Abi Jacks, and James Brooker 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
It's the June edition of the Mini Marketing series with Abi Jacks.
Today, Abi dives deep into one of the most crucial aspects of marketing—knowing your target audience. Understanding who you are speaking to is foundational, whether you’re engaging parents, participants, or partners within your children’s activity organisation.
Abi discusses the importance of this and also provides a simple, interactive workshop using sticky notes to help you and your team visually map out key characteristics and preferences of your audience segments.
From identifying challenges to understanding communication preferences, this exercise aims to equip you with the insights needed to tailor your marketing efforts effectively.
Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights.
Created with pride by LoveAdmin
Edited with finesse by Making Digital Real
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