Simple Video Strategies for Busy Entrepreneurs with Jill Roberts

Social Media News Live: Discussing the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers

Join us for an inspiring conversation with Jill Roberts, Ecamm’s community manager and a powerhouse content creator with over 30,000 YouTube subscribers. In this episode, Jill breaks down simple, repeatable video strategies that actually work for busy entrepreneurs, no film school required.

Jill shares how she built her content habit by recording quick videos immediately after helping someone solve a problem. Her approach? If it helped one person, chances are it’ll help more. With a background in education and communications, she emphasizes how staying in a helpful mindset makes it easier to show up consistently on video.

We explore the importance of having a low-friction setup, even if it’s a corner of your bedroom, and how to sidestep gear obsession by focusing on what matters most: your message. Jill also shares her time-blocking strategy for batching content, why accountability partners are her secret weapon, and how she uses AI tools like Opus and Descript to streamline her workflow without losing her voice.

From performing on stage to managing a vibrant creator community, Jill’s passion for connection and teaching shines through. Whether you’re starting fresh on YouTube or figuring out where video fits in your business, this conversation will spark new ideas and help you create with confidence.

Key Points:

• Why “helpful equals repeatable” when planning video content
• The easiest way to capture ideas and turn them into videos
• Why a designated filming space is more important than fancy gear
• Using batching, time-blocking, and accountability to stay consistent
• Balancing AI tools with a human-centered creative process
• Picking the right video format for your goals and audience
• Rebuilding a paused YouTube channel with authenticity

Resources:

• Jill Roberts’ YouTube Channel – Miss Jill on YouTube
• Creative Communicators – www.creativecommunicators.com
• Leap Into Live All-Access Replay – leap.ecamm.com

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JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.

Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.