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222: Google still hungry for cookies, and addressing your detractors
Manage episode 438186743 series 1174385
School marketing and communications with Charlie Maughan, Rita Kilroy and Harrison Shearn
In this episode of SMC, Rita is back to join Charlie, as they welcome special guest, imageseven Digital Specialist Harrison Shearn. We discuss Google’s surprising decision to keep third-party cookies in Chrome, an unexpected backflip from its plan to eliminate them by 2024. Harrison explains what this all means and how it may impact advertisers going forward. In the Deep Dive we discuss Net Promoter Score and why you should follow up with ‘Detractors’, and how to follow up effectively. Finally, we Rave about Rudy Willingham’s Simone Biles inspired art projects on social media.
- How to follow up with an NPS survey
- Google's surprising U-turn on third-party cookies on Chrome
- What Google's decision to keep third party cookies on Chrome means for advertisers
- Rudy Willingham's latest art projects inspired by Simone Biles
Got more questions for Charlie and the team? You can ask them via the following:
· Email: smc@imageseven.com.au
· Survey: imageseven.typeform.com
223 에피소드
Manage episode 438186743 series 1174385
School marketing and communications with Charlie Maughan, Rita Kilroy and Harrison Shearn
In this episode of SMC, Rita is back to join Charlie, as they welcome special guest, imageseven Digital Specialist Harrison Shearn. We discuss Google’s surprising decision to keep third-party cookies in Chrome, an unexpected backflip from its plan to eliminate them by 2024. Harrison explains what this all means and how it may impact advertisers going forward. In the Deep Dive we discuss Net Promoter Score and why you should follow up with ‘Detractors’, and how to follow up effectively. Finally, we Rave about Rudy Willingham’s Simone Biles inspired art projects on social media.
- How to follow up with an NPS survey
- Google's surprising U-turn on third-party cookies on Chrome
- What Google's decision to keep third party cookies on Chrome means for advertisers
- Rudy Willingham's latest art projects inspired by Simone Biles
Got more questions for Charlie and the team? You can ask them via the following:
· Email: smc@imageseven.com.au
· Survey: imageseven.typeform.com
223 에피소드
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