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How To Create Strategic Partnerships and Grow Your Business In 2024
Manage episode 447841036 series 3592006
Grant Covault & Tyler Davis, Grant Covault, and Tyler Davis에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Grant Covault & Tyler Davis, Grant Covault, and Tyler Davis 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this episode of the Next Gen Strategies podcast, Grant Covault and Tyler Davis discuss the evolving landscape of marketing and sales, emphasizing the importance of building referral partnerships over traditional direct marketing methods. They highlight how consumer behavior has shifted, making direct sales calls and ads less effective. Instead, leveraging partnerships with trusted businesses can provide more effective access to potential customers. They also explore the benefits of niching down and ensuring cultural alignment with partners. The conversation underscores the value of genuine relationships and strategic networking, offering modern strategies for family-owned small businesses to grow.
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