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EP 25: The Future of AI in Sales and Marketing Alignment
Manage episode 416256165 series 3523021
Nurturelabs에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Nurturelabs 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Today on the Demand Gen Pod, we're delving into the world of B2B paid advertising and uncovering strategies to maximize return on investment (ROI). In this episode, we'll explore the key tactics and approaches that can help businesses make the most of their paid advertising campaigns in the B2B space. Join us as we discuss defining goals and targeting the right audience, choosing the most effective advertising channels, crafting compelling ad copy and creative, and optimizing landing pages for conversions. We'll also dive into monitoring and measuring campaign performance, retargeting and remarketing strategies, budget allocation, and scaling for continued success. So, if you're ready to unlock the secrets to driving exceptional ROI from B2B paid advertising, stay tuned as we reveal expert insights right here on the Demand Gen Pod!
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