What Is Perfection Costing Your Business? | EP 47
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“Everything that you could have built with your brand and should have brought with your brand and want to is stuck on the other side of procrastination showing up in its ugliest form, which is a siren called perfectionism.” Today, Bijal (@bijal.launch) tackles the detrimental effects of perfectionism and procrastination on business growth. She emphasizes the importance of putting yourself out there despite the fear of failure and crickets. Drawing from her extensive corporate experience and personal journey, Beechle shares practical tips on branding, content creation, and maintaining momentum.
Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re going to learn about branding, vision, identity, mindset, and how to scale your business to the next level. Let’s go and build a world-class brand!
Timestamps
(1:05) Perfectionism's cost: It hinders achieving your business goals.
(3:34) 80% done is awesome: A mentor's advice on overcoming perfectionism.
(5:30) Timed content creation: Setting a timer to force posting content.
(7:17) Brand brain: Using customized GPT to generate large amounts of content.
(9:48) Sales calls: The best source for content ideas.
(12:18) SOPs and team growth: The benefits of having standard operating procedures.
(13:32) Capturing client pain points: Using client calls to identify content topics.
(15:44) Identity and change: The importance of self-belief and adaptability.
(17:22) Social media impact: Balancing self-worth with social media interactions.
(18:24) Embarrassment: Overcoming the fear of public mistakes.
(19:13) Accepting imperfection: Recognizing and managing self-sabotage.
(20:26) Relevance and self-worth: Battling the fear of irrelevance.
(23:35) Building a content empire: Overcoming perfectionism to succeed.
(24:07) Encouragement and wrap-up: Inviting feedback and engagement from listeners.
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