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Building a Powerhouse in the Franchise Arena with Aaron Harper
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Scott Goodrich에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Scott Goodrich 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this episode, host Scott Goodrich speaks with Aaron Harper, CEO of Rolling Suds, about the franchise expansion process and what it means to embody visionary leadership. Aaron discusses how bringing on 'athletes' – versatile team members capable of adapting and growing into specialized roles – is crucial as the business evolves. He highlights the delicate balance between being a hands-on operator and stepping back into a visionary role, ensuring the company can grow without being hampered by micro-management or lack of direction.
The transition from a standalone business to a franchise is no small feat, and Aaron provides insight into how Rolling Suds managed this transformation. By emphasizing the need for strong mentorship and robust systems, Aaron showcases how franchising is a distinct ball game requiring different skills than running an independent business. He also addresses common stumbling blocks franchises face and how to avoid them, underlining the value of intellectual capital and thorough preparation.
Who is Aaron Harper?
Aaron Harper, CEO of Rolling Suds Power Washing, honed his relationship-building and brand development skills in Hollywood. He started his franchising career at Chem-Dry, and was promoted to Senior Director of Franchise Development at Belfor Franchise Group. He played a key role in franchise development for Chem-Dry and The Patch Boys, and helped open over 400 territories there.
Recently, Aaron became the franchisor for Rolling Suds, a successful power-washing business, where he provides top-tier support to franchisees nationwide. He lives in Tennessee with his family and golden retriever, Asher. When not expanding franchise systems, he competes in triathlons and serves his Nashville community.
Connect with Aaron:
X: https://twitter.com/AaronHarperCEO
LinkedIn: https://www.linkedin.com/in/aaron-harper-998140125/
IG: https://www.instagram.com/aarontharper/
Facebook: https://www.facebook.com/atharper/
Website: https://rollingsudsfranchise.com/
Episode Highlights:
(0:00) Intro
(1:23) What is Rolling Suds
(7:02) Different roles Aaron played
(13:00) Balancing the roles
(15:21) Why franchises fail
(21:39) Lessons learned in marketing
(23:38) Responsibility of franchisees and brokers
(26:14) Core values and the right people
(30:56) Plans for Rolling Suds
(33:12) How to connect with Aaron
(34:14) Five fast questions
(37:10) Outro
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Here are a few ways to reach me:
- Website: https://www.eosworldwide.com/scott-goodrich
- Email: [email protected]
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