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023 Mike True Is Using Probabilistic Attributional Models to Blitzscale DTC Brands
Manage episode 359497823 series 3459298
Grant Cohen에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Grant Cohen 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this episode of Pipeline Superheroes, Grant and Keegan are joined by Michael True of Prescient AI.
Founded by Mike True and Cody Greco, Prescient AI is developing a marketing simulation and prediction platform with artificial intelligence-powered tools that help eCommerce and direct-to-consumer companies more accurately forecast demand and optimize marketing efforts to target their most valuable customers
In This Episode, You’ll Learn:
- Limitations Of Pixel-Based Ad Platforms: Moving Beyond Clicks
- Data-Driven Decision Making: Triple Whale As A Potential Solution
- Valuations In Venture Capital: Strategies And Lessons Learned
I hope you enjoy, and as always, if you want to learn more about Bloom Growth Studio scales pipeline for B2B businesses, give us a shout here.
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