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019 Annie Tsai of Interact and How to Recession Proof Your B2B SaaS Revenue
Manage episode 359072371 series 3459298
Grant Cohen에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Grant Cohen 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Annie Tsai, a woman of many impressive hats: COO of Interact, Part-TIme partner at the House Fund, and Head of Community at Moms in Tech, comes on the Pipeline Superheroes podcast to discuss the concept of recession-proofing revenue in B2B SaaS companies.
We also discuss
- importance of optimizing all aspects of the revenue cycle, including customer success, account management, support, self-service, and product.
- Her experience at Interact as a bootstrapped company that has focused on organic SEO and content marketing to drive growth.
- The value of building a community around a brand or product to create connections with customers and provide user-generated content.
I hope you enjoy, and as always, if you want to learn more about Bloom Growth Studio scales pipeline for B2B businesses, give us a shout here.
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