Don't sell to people's trauma. Demonstrate care for them. Show up reliably and authentically 🙌🏾

Business Tao with George Kao

No, you don't have to do what those marketing experts are telling you -- you don't have to use persuasion psychology to have a successful business. (I'm living proof and so are many others out there who simply focus on showing up consistently and authentically.)

Watch the video / add your comments here:

https://youtu.be/sA2ez5B4-6I

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com