Episode 196: When Your Community Becomes Your Strongest Asset

The Startup Sessions with Michael Knouse

Entrepreneurship is alive and well and Michael Riscica is here to prove it! Michael completely bootstrapped his business from scratch, starting it as a side-hustle while working full time as a licensed architect. Today Michael has the fastest growing coaching community for young architects.

In this episode, you’ll learn the 4 main elements of Michael’s thriving business, the importance of community, and offering value before asking for money.

HIGHLIGHTS OF THIS EPISODE:

• Building a strong community through speaking and webinars 8:34
• Getting scrappy and making money in the early days of entrepreneurship 14:01
• The value of building your business around one core offer 20:15
• Using a podcast to strengthen your community 29:15
• Why Michael is adding business coaching to his model 34:29
• How adding team members lifted Young Architect to the next level 36:57
• Bouncing back from COVID-19 and pivoting to a virtual conference 41:15
• The true ROI of hiring a coach… even when it feels like you can’t afford one 47:18
• The value of hiring a coach that’s already accomplished what you want to accomplish 50:37

“I DON’T REALLY ACKNOWLEDGE MY COMPETITORS AS MY COMPETITORS BECAUSE WE HAVE A SHARED VISION AND A SHARED GOAL.”

– MICHAEL RISCICA

MENTIONED IN THIS EPISODE:

• Young Architect
• Young Architect Podcast
• ARE Boot Camp
• World Domination Summit
• Michael’s public speaking coach

ABOUT MICHAEL RISCICA:

Michael Riscica is a Licensed Architect, keynote speaker, internationally-recognized blogger, and creator of Young Architect.com, a platform that helps Future Architects succeed in school, work, and exams.

Michael completely bootstrapped his business from scratch, starting it as a side-hustle while working for the City of Portland. Over time, Michael continued to invest in the growth of his business and grew it to where it is today – the premier mentorship, learning, and coaching community serving the next generation of architects.

“BE WILLING TO BE STRETCHED AND PUSHED OUTSIDE YOUR COMFORT ZONE. BE WILLING TO BE UNCOMFORTABLE AND WORK THROUGH IT AND BE OPEN TO THE POSSIBILITIES.”

– MICHAEL RISCICA

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