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Episode 12 - Marketing Series Episode 2 - Clint Berry - Superior Livestock Video
Manage episode 435255495 series 3577438
Red Angus Association of America에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Red Angus Association of America 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Here is the second episode in our management and marketing series. We are joined by Clint Berry, a Video Sales Representative for Superior Livestock Auctions. Clint's extremely diverse background in the Beef Industry allows him to offer a very unique point of view when it comes to marketing all classes of beef animals and enhancing value through pre-existing management protocols. We learned a lot through this interview and are sure listeners will too.
Key Topics Discussed
- Clint's Background and Experiences
- Superior Livestock Auction Overview
- Molding Marketing to Management Practices
- Commodity vs. Value Added Program Marketing
- Color Sorting Trends on Superior
- Why Red Angus
Time Stamps
2:20 - Clint's Personal & Professional Background
15:15 - Superior Video Overview
19:50 - Superior Processes & Terminology
31:45 - Pros and Cons of Video Marketing
41:50 - Market Animal Seasonalities
55:00 - Marketing Management Requirements
65:00 - Commodity vs. Third Party Verification Marketing
80:00 - Color and Calf Gender Sorting Trends on Video Sales
85:00 - Why Red Angus
Links
Superior Livestock Auctions - https://superiorlivestock.com/
Superior Value Added Programs - https://superiorlivestock.com/value-added-programs/
RAAA Value Added Programs - https://redangus.org/marketing/value-added-programs/
16 에피소드
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