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BlogTalkRadio.com and Tracy Swedlow에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 BlogTalkRadio.com and Tracy Swedlow 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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Radio ITVT: AI and Advertising at TVOT NYC 2017

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Manage episode 196149421 series 1011099
BlogTalkRadio.com and Tracy Swedlow에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 BlogTalkRadio.com and Tracy Swedlow 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
ITVT is pleased to present an audio recording of the TVOT NYC 2017 session, "AI and Advertising." The session was described in the show brochure as follows: "Artificial intelligence (AI) holds great promise for TV and video advertising--offering the potential, for example, to make programmatic buying more efficient and to make targeted advertising not only more accurate but--thanks to AI-powered creative versioning--more engaging and viewable. This session will bring together representatives of companies that are pioneering the application of AI to advertising, in order to highlight and assess the most significant developments and achievements in the field to date, and to outline the challenges that must still be overcome before AI-powered advertising becomes the norm." Panelists include: Lysa Banks, Head of Technical and Engineering Strategy, IBM Watson MediaSeth Haberman, President, Sense Education (Moderator)Richie Hyden, Co-Founder and COO, IRIS.TVTara Walpert Levy, VP of Agency and Media Solutions, GoogleTod Loofbourrow, CEO, ViralGainsDave Morgan, CEO, SimulmediaRyan Reed, Director of Innovation--TV/Video, Lotame (Note: We will shortly be announcing our next TV of Tomorrow Show event, TVOT SF 2018.)
  continue reading

300 에피소드

Artwork
icon공유
 
Manage episode 196149421 series 1011099
BlogTalkRadio.com and Tracy Swedlow에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 BlogTalkRadio.com and Tracy Swedlow 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
ITVT is pleased to present an audio recording of the TVOT NYC 2017 session, "AI and Advertising." The session was described in the show brochure as follows: "Artificial intelligence (AI) holds great promise for TV and video advertising--offering the potential, for example, to make programmatic buying more efficient and to make targeted advertising not only more accurate but--thanks to AI-powered creative versioning--more engaging and viewable. This session will bring together representatives of companies that are pioneering the application of AI to advertising, in order to highlight and assess the most significant developments and achievements in the field to date, and to outline the challenges that must still be overcome before AI-powered advertising becomes the norm." Panelists include: Lysa Banks, Head of Technical and Engineering Strategy, IBM Watson MediaSeth Haberman, President, Sense Education (Moderator)Richie Hyden, Co-Founder and COO, IRIS.TVTara Walpert Levy, VP of Agency and Media Solutions, GoogleTod Loofbourrow, CEO, ViralGainsDave Morgan, CEO, SimulmediaRyan Reed, Director of Innovation--TV/Video, Lotame (Note: We will shortly be announcing our next TV of Tomorrow Show event, TVOT SF 2018.)
  continue reading

300 에피소드

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