Why You're Presentations Aren't Creating Stakeholder Buy-In and How to Fix It (with Abdo Wahba)

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In this episode of the Product Agility Podcast, Ben Maynard welcomes Abdo Wahba, presentation coach and product expert, to explore why so many presentations fail to create stakeholder buy-in—and more importantly, how to fix them. Drawing from over 1,300 hours of coaching experience, Abdo shares practical techniques to improve your communication skills and effectively influence stakeholders.

If you’ve ever struggled with delivering impactful presentations that resonate with senior leaders or align your team, this episode is packed with actionable insights to help you succeed.

Key Takeaways:

• Start from the End: Why leading with your conclusion hooks attention and drives decisions.
• Engaging Stakeholders: Practical steps to tailor your message to resonate with your audience.
• Storytelling in Business: How to use stories to build emotional connections.
• Focus on One Key Takeaway: Ensuring your message is clear, memorable, and actionable.

Practical Tools & Methods:

• Audience-Centric Frameworks: Flip the script to prioritise what your audience needs to hear.
• Gossip as a Strategy: Engage through relatable stories and examples that hold attention.
• Houston, We Have a Problem Template: A storytelling structure for framing problems and solutions effectively.

Quotable Moments:

"Your audience doesn’t care about your process; they care about what it means for them."
"Focus on one takeaway—because chances are that’s all they’ll remember."

Links and Resources:

• Connect with Abdo Wahba: https://www.linkedin.com/in/abdelrahmanwahba/

This engaging conversation provides a masterclass in making your presentations matter. Whether you’re pitching to stakeholders, rallying a team, or presenting at a conference, you’ll learn how to inspire action and drive alignment.

Host Bio

Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.
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Ben Maynard

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Product Agility Podcast

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Listen & Share On Spotify & iTunes

• Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56
• iTunes - https://apple.co/3YvTX8p

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챕터

1. Why You're Presentations Aren't Creating Stakeholder Buy-In and How to Fix It (with Abdo Wahba) (00:00:00)

2. Presentation Skills for Product Managers (00:08:25)

3. Always Start From the End (00:21:57)

4. Product Reliability: Ensuring Business Continuity (00:33:38)

5. Storytelling: Start with Emotion (00:42:52)