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9: Digital Ad Strategies: What Are They & Where Do I Start with Joni Claerbout
Manage episode 397448597 series 3517738
HatchMark Studio에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 HatchMark Studio 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
The world of digital marketing is always evolving and the tactics available can seem completely overwhelming. Omnichannel what? What is OTT vs Pre-Roll? How do digital and traditional ad buy strategies work together? How much should I be spending on my ads - and how much of my overall marketing budget should be dedicated to digital?
Don't know where to start? We've got you. In this episode, we sit down with Joni Claerbout of Regal Media Team to talk all things digital strategy and break down the who, what, where, and why.
챕터
1. 9: Digital Ad Strategies: What Are They & Where Do I Start with Joni Claerbout (00:00:00)
2. Media Ad Buying and Targeting Techniques (00:00:03)
3. Demystifying Digital Marketing With Transparency (00:07:05)
4. The Power of Omni Channel Marketing (00:15:37)
5. Google's Advertising Tactics (00:23:55)
6. Geo-Fencing, Pre-Roll Video, and Streaming (00:30:24)
7. Streaming Audio and Advertising Budget Overview (00:43:07)
8. Promoting Open House and Podcast Reviews (00:55:10)
26 에피소드
공유
