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Stella Bayles에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Stella Bayles 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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PRs’ Growth Opportunity in AI Search & how to get started

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Manage episode 496628055 series 2419580
Stella Bayles에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Stella Bayles 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Yes, this is another podcast about AI in PR BUT the difference between this and other content on the topic is; I guarantee that in 30minutes you’ll feel confident to talk to your stakeholders about their new online reputation strategy and you’ll have your first 5 steps in how to get started.

This is your practical introduction to PR and AI Search strategy.

In this episode I interview Celia Harding, the founder of LEOPRD, the world’s first sole PR and AI Search visibility agency.

After two decades in PR working with global giants like Google, Diageo and Mastercard to underground festivals and upstart founders, Celia spotted a shift every agency is still sleeping on: Large language models (LLMs) are quietly deciding who gets seen, heard and trusted. they don’t read ads. They read earned media. Celia jumped on this opportunity at the beginning of the year and hasn’t looked back and she joins the PR Resolution Podcast to share her learnings so far, how to talk to clients, how to adapt your strategy and what tools you need.

This episode is full of tips you can take straight into meetings on Monday.

Research referenced: https://www.leoprd.io/post/leo-report-2025-reputation-to-revenue-building-trust-authority-and-visibility-in-and-ai-era

Special Guest: Celia Harding.

  continue reading

56 에피소드

Artwork
icon공유
 
Manage episode 496628055 series 2419580
Stella Bayles에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Stella Bayles 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Yes, this is another podcast about AI in PR BUT the difference between this and other content on the topic is; I guarantee that in 30minutes you’ll feel confident to talk to your stakeholders about their new online reputation strategy and you’ll have your first 5 steps in how to get started.

This is your practical introduction to PR and AI Search strategy.

In this episode I interview Celia Harding, the founder of LEOPRD, the world’s first sole PR and AI Search visibility agency.

After two decades in PR working with global giants like Google, Diageo and Mastercard to underground festivals and upstart founders, Celia spotted a shift every agency is still sleeping on: Large language models (LLMs) are quietly deciding who gets seen, heard and trusted. they don’t read ads. They read earned media. Celia jumped on this opportunity at the beginning of the year and hasn’t looked back and she joins the PR Resolution Podcast to share her learnings so far, how to talk to clients, how to adapt your strategy and what tools you need.

This episode is full of tips you can take straight into meetings on Monday.

Research referenced: https://www.leoprd.io/post/leo-report-2025-reputation-to-revenue-building-trust-authority-and-visibility-in-and-ai-era

Special Guest: Celia Harding.

  continue reading

56 에피소드

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