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11: Gamification in digital product design with Dr. Zac Fitz-Walter
Manage episode 311943234 series 3204105
Pixelfield에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Pixelfield 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
We are kicking off the new decade of the Pixelfield podcast with a very fun topic and an even more exciting guest. Dr. Zac Fitz-Walter joined us to discuss the art and science behind increasing motivation and engagement with gamification. We touched upon different approaches to motivational design, talked about the main components of gamification, and discussed when and why it might be particularly useful to apply gamified elements in your digital product design. Enjoy!
This episode’s guest:
- Dr. Zac Fitz-Walter is a speaker, trainer, lecturer and gamer. He earned of the world’s first PhDs in gamification and taught several university courses on the topic.
- Zac provides companies and government organizations with workshops and guidance on how to effectively apply game mechanics and gamified elements in non-game environments.
Your host:
- Marek Hasa is Pixelfield’s marketing and behavioural adviser.
- Pixelfield is a digital design & development company with offices in London, Amsterdam and Prague.
12 에피소드
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