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10: Growth hacking and sustainable growth with Craig Zingerline
Manage episode 311943235 series 3204105
Pixelfield에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Pixelfield 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In the final episode of 2019, we had the pleasure to discuss the topics of growth hacking and sustainable product growth with Craig Zingerline. By virtue of his vast and varied experience in this field, Craig was able to offer us both the growth hacker and startup founder perspective. We deconstructed growth hacking as a distinct discipline for some and a buzzword for other, took a stroll through the AARRR model, talked about the importance of sustainability and summed up some key learnings for entrepreneurs and founders in terms of marketing and growth. Enjoy!
This episode’s guest:
- Craig Zingerline is an entrepreneur, growth & product leader and Chief Product Officer at Sandboxx.
- Craig has a strong background in technology, product management, and B2B/B2C marketing & growth. Apart from his role at Sandboxx, he is also a multiple-time founder, author, and advisor on growth hacking.
- https://www.sandboxx.us/
Your host:
- Marek Hasa is Pixelfield’s marketing and behavioural adviser.
- Pixelfield is a product design & development consultancy with offices in London, Amsterdam and Prague
- https://pixelfield.co.uk
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