Doing Hard Things and Committing to Continual Learning with Tracy Panase

Path for Growth

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When Tracy Panase became a franchisee for the children’s consignment business, Just Between Friends, she had no idea she’d someday own the business. Now, Tracy is the CEO and owner of JBF, where she’s made incredible progress in growing the business and implementing a mission and values that stick. In this episode, Tracy shares some of the key ingredients that made her transition into ownership a success, along with practical tips for anyone preparing to buy or sell a business. She also talks about the importance of constant learning, the lessons she learned from franchising, and much more.

• Today we’re talking with Tracy Panase, CEO of Just Between Friends (0:00:37)
• What is JBF, and what made you want to get involved? (0:01:54)
• What was JBF like when you started, and what did you learn from franchising? (0:8:27)
• Why are you so passionate about doing hard things? (0:17:08)
• How have you stayed committed to learning throughout your time with JBF? (0:19:43)
• Why did you decide to buy JBF? (0:33:14)
• What advice do you have for a successful transition of ownership? (0:40:35)
• What are JBF’s mission and values, and how do they play out in the business? (1:02:20)
• What rhythms have made the biggest difference for the company culture? (1:08:04)
• How to connect with Tracy (1:17:49)

Helpful Links and Resources

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Learn more about the 2023 Path for Growth Experience – Leading Leaders

Download the Free Reading Guide

Just Between Friends Website

Connect with Tracy on LinkedIn

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If you’re ready to move beyond just gathering information and start executing on what truly matters, Path for Growth’s 1-on-1 coaching can help. Apply now at pathforgrowth.com/coaching.