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6 Steps to Finding Micro Influencers to Promote Your Brand
Manage episode 431930924 series 2922581
Brett Ingram에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Brett Ingram 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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Summary
In this episode, Brett Ingram explores the comprehensive strategy to find and leverage micro influencers for effective and budget-conscious brand promotion. He outlines six key steps to identify, evaluate, and engage with micro influencers to boost your product and service visibility. Brett provides actionable tips on using influencer discovery tools, evaluating engagement rates, and developing a robust campaign strategy. Additionally, he emphasizes the importance of authentic storytelling and tracking results to optimize future campaigns. Ideal for small business owners seeking powerful marketing solutions without breaking the bank, this episode offers a clear roadmap to harness the potential of micro-influencers.
Chapters
00:00 Introduction to Micro Influencers
00:30 The Power of Influencer Marketing
01:29 Challenges for Small Businesses
02:25 Leveraging Micro Influencers
03:19 Six Steps to Find and Use Micro Influencers
03:42 Step 1: Identifying Potential Micro Influencers
06:22 Step 2: Evaluating and Selecting Micro Influencers
09:54 Step 3: Developing a Campaign Strategy
14:00 Step 4: Engaging with Influencers
17:14 Step 5: Collaborating on Content Creation
19:03 Step 6: Tracking and Measuring Results
19:54 Conclusion and Takeaways
#influencer #influencermarketing #entrepreneurshippodcast #entrepreneurship #solopreneur #successmindset #believeinyourself #businesslessons #entrepreneur #worklifebalance #successhabits #digitalbusiness #personaldevelopment #successhacks #businesslessons #lifelessons #success #entrepreneurslife #entrepreneurialmindset #entrepreneurtips #entrepreneurmind #entrepreneurmotivation #optyoumize #brettingram #digitalmarketing #onlinemarketing #digitalmarketer #entrepreneurpodcast
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