Odysseus podcast

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추가했습니다 eight 년 전

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Insights Unlocked

1
How Anthropologie gets omnichannel right (and what to learn) 27:29

1 day 전27:29

나중에 재생

리스트

27:29

Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…

Odysseus

시리즈 홈•Feed

Voor het eerst weerklinken alle 12.000 verzen van Homeros’ klassieker in het Nederlands. Regisseur Michael De Cock ging aan de slag met de recente vertaling van Patrick Lateur. Enkele van onze allerbeste acteurs (Bruno Vanden Broecke! Stef Aerts! Frank Focketeyn! Stefan Perceval! Gene Bervoets!) brachten samen de 24 zangen van de Odyssee. Oercanon, genadeloos actueel.

49 에피소드

#Arts #België #Radio1 #Audiotheater

Odysseus

25 subscribers

updated 8년 전

시리즈 홈•Feed

49 에피소드

#Arts #België #Radio1 #Audiotheater

모든 에피소드

Odysseus vaart naar het Dodenrijk om er met waarzegger Teiresias in de toekomst te kijken. Hij ontmoet er zijn moeder en de gesneuvelde Achilles. Met Jurgen Delnaet

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10. Odysseus retrospectie: Kirkè 54:40

8 years 전54:40

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리스트

54:40

Na zijn passage bij de windgod Aiolos en de Laistrygonen belandt onze held bij de wondermooie Kirke, die zijn vrienden omtovert in varkens. Als dat maar goed afloopt...(niet dus). Met Tom Ternest.