Making the Most of Google Grants

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Everyone in the nonprofit space is talking about Google Grants and how to get one for your nonprofit organization. But how do you use a Google Grant to its fullest potential once you’ve been approved for the grant? How can you build an effective search campaign to bring people to your website? How can you convert clicks to donations? Learn about strategies and best practices for getting the most out of your Google Grant. On this episode, host Meghan Speer sits down with Sean Littman to discuss the importance of thinking outside of the box when designing an effective search campaign and the importance of prioritizing campaigns that create an effective funnel to convert clicks to donations.

Sean Littman is a nonprofit marketing strategist that brings a fully holistic approach to an organization's marketing and digital presence. In the past 10 years, he has started several successful companies and podcasts that grew to thousands of streams per week. However, his real interest is in helping nonprofits maximize their potential on the internet. He helps nonprofits transform their new and existing email lists into profitable campaigns on a monthly basis through visual storytelling, strong content, and email funnels. He focuses on Google for Nonprofits, helping organizations take the $10k/month and turn it into real money. He’s worked with a large range of organizations both big and small to help them achieve their goals.

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