If your marketing grew like a dividend-reinvestment plan, would you still let a quarterly target dictate every decision? Agility requires stacking returning gains faster than the market changes—think compound interest, but for marketing campaigns. Today we’re going to talk about the Compound Marketing Engine, agentic AI, and why “data-driven” still needs greater adoption among leaders. To help me discuss this topic, I’d like to welcome Chris O'Neill, CEO of GrowthLoop. About Chris O'Neill Chris O’Neill is CEO of GrowthLoop and a board director at Gap Inc. (NYSE: GPS). His 25+ year career includes leadership roles at Google Canada, Evernote, and Xero, and board experience at Tim Hortons. As an advisor and investor, his portfolio includes Koho, Plus AI, and Neeva (acquired by Snowflake). Chris lives in Northern California with his wife, two children, and their dog Teddy. Chris O'Neill on LinkedIn: https://www.linkedin.com/in/croneill/ Resources GrowthLoop: https://www.growthloop.com https://www.growthloop.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 " Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Lisa is the director of the Bird Conservation Program at the Willistown Conservation Trust (WCT) in Chester County, PA. As a federally licensed bird bander, she manages the Rushton Woods Bird Banding Station, which includes a migratory passerine program, a MAPS (Monitoring Avian Productivity and Survivorship) program, and a Northern Saw-whet Owl research program. Allison joined the Trust in January 2016 as a Bird Conservation Associate and was given the additional responsibility of Pennsylvania Motus Project Manager in January 2017. Alison has been working as a Bird Banding intern at the Trust since 2013. She brings to the Trust seven years experience in bird monitoring methods after working for Point Blue, a leading conservation science organization based in California…
On December 12, 2015, at the United Nations Framework Convention on Climate Change (COP21) meeting in Paris, France, 180 countries and the European Union, representing over 98% of total global emissions, made unprecedented progress on an agreement to limit global climate change. Together, leaders from around the world agreed to curb carbon emissions in a concerted effort to reduce global temperature to 2C over pre-industrial levels (with a preference to limit warming to 1.5C), beginning by 2020. Supporters point to the strengths of the agreement: the shift from centralized targets and timetables to national pledges that are refined over time; the flexible geometry of these pledges; and, the potential for national collaboration. Critics assert that the agreement is insufficient, suggesting that: meeting the 2C goal will not save the global community from many of the impending effects of climate change; concentrating only on atmospheric temperature as an indicator ignores other relevant environmental and social impacts; and, collective agreement will not necessarily result in individual action. Both sides share questions about functionally measuring and reporting on progress, and the legal constraints of the agreement. Yet, despite lingering uncertainty, each of the 180+ countries, including the US agreed that they must take action to protect the environment, and society, from the most deleterious effects of climate change. Ahead of COP21, countries drafted publically available Intended Nationally Determined Contributions (INDCs), which set national priorities and mapped steps that respective countries were prepared to take to meet goals that are both ambitious and equitable. Beginning in 2020, countries are mandated to submit updated rounds of targets every five years, while reporting on how actual emissions reductions compare with the target plans. Additionally, developed countries have reiterated their original pledge from Copenhagen: $100 billion annually in financial assistance by 2020 for developing countries to adapt to climate change while growing their renewable energy sector. In the summer of 2017 President Trump unilaterally chose to remove the United States from the agreement. More than 400 mayors across the US have pledged to uphold the agreement regardless of the US withdrawal. ENVS601: Contemporary Issues in Environmental Studies students researched the challenges and progress of some of these cities towards the global effort on climate change, their reduction in carbon emissions, adaptation efforts, and challenges faced due to impending climate change.…
On December 12, 2015, at the United Nations Framework Convention on Climate Change (COP21) meeting in Paris, France, 180 countries and the European Union, representing over 98% of total global emissions, made unprecedented progress on an agreement to limit global climate change. Together, leaders from around the world agreed to curb carbon emissions in a concerted effort to reduce global temperature to 2C over pre-industrial levels (with a preference to limit warming to 1.5C), beginning by 2020. Supporters point to the strengths of the agreement: the shift from centralized targets and timetables to national pledges that are refined over time; the flexible geometry of these pledges; and, the potential for national collaboration. Critics assert that the agreement is insufficient, suggesting that: meeting the 2C goal will not save the global community from many of the impending effects of climate change; concentrating only on atmospheric temperature as an indicator ignores other relevant environmental and social impacts; and, collective agreement will not necessarily result in individual action. Both sides share questions about functionally measuring and reporting on progress, and the legal constraints of the agreement. Yet, despite lingering uncertainty, each of the 180+ countries, including the US agreed that they must take action to protect the environment, and society, from the most deleterious effects of climate change. Ahead of COP21, countries drafted publically available Intended Nationally Determined Contributions (INDCs), which set national priorities and mapped steps that respective countries were prepared to take to meet goals that are both ambitious and equitable. Beginning in 2020, countries are mandated to submit updated rounds of targets every five years, while reporting on how actual emissions reductions compare with the target plans. Additionally, developed countries have reiterated their original pledge from Copenhagen: $100 billion annually in financial assistance by 2020 for developing countries to adapt to climate change while growing their renewable energy sector. In the summer of 2017 President Trump unilaterally chose to remove the United States from the agreement. More than 400 mayors across the US have pledged to uphold the agreement regardless of the US withdrawal. ENVS601: Contemporary Issues in Environmental Studies students researched the challenges and progress of some of these cities towards the global effort on climate change, their reduction in carbon emissions, adaptation efforts, and challenges faced due to impending climate change.…
On December 12, 2015, at the United Nations Framework Convention on Climate Change (COP21) meeting in Paris, France, 180 countries and the European Union, representing over 98% of total global emissions, made unprecedented progress on an agreement to limit global climate change. Together, leaders from around the world agreed to curb carbon emissions in a concerted effort to reduce global temperature to 2C over pre-industrial levels (with a preference to limit warming to 1.5C), beginning by 2020. Supporters point to the strengths of the agreement: the shift from centralized targets and timetables to national pledges that are refined over time; the flexible geometry of these pledges; and, the potential for national collaboration. Critics assert that the agreement is insufficient, suggesting that: meeting the 2C goal will not save the global community from many of the impending effects of climate change; concentrating only on atmospheric temperature as an indicator ignores other relevant environmental and social impacts; and, collective agreement will not necessarily result in individual action. Both sides share questions about functionally measuring and reporting on progress, and the legal constraints of the agreement. Yet, despite lingering uncertainty, each of the 180+ countries, including the US agreed that they must take action to protect the environment, and society, from the most deleterious effects of climate change. Ahead of COP21, countries drafted publically available Intended Nationally Determined Contributions (INDCs), which set national priorities and mapped steps that respective countries were prepared to take to meet goals that are both ambitious and equitable. Beginning in 2020, countries are mandated to submit updated rounds of targets every five years, while reporting on how actual emissions reductions compare with the target plans. Additionally, developed countries have reiterated their original pledge from Copenhagen: $100 billion annually in financial assistance by 2020 for developing countries to adapt to climate change while growing their renewable energy sector. In the summer of 2017 President Trump unilaterally chose to remove the United States from the agreement. More than 400 mayors across the US have pledged to uphold the agreement regardless of the US withdrawal. ENVS601: Contemporary Issues in Environmental Studies students researched the challenges and progress of some of these cities towards the global effort on climate change, their reduction in carbon emissions, adaptation efforts, and challenges faced due to impending climate change.…
On December 12, 2015, at the United Nations Framework Convention on Climate Change (COP21) meeting in Paris, France, 180 countries and the European Union, representing over 98% of total global emissions, made unprecedented progress on an agreement to limit global climate change. Together, leaders from around the world agreed to curb carbon emissions in a concerted effort to reduce global temperature to 2C over pre-industrial levels (with a preference to limit warming to 1.5C), beginning by 2020. Supporters point to the strengths of the agreement: the shift from centralized targets and timetables to national pledges that are refined over time; the flexible geometry of these pledges; and, the potential for national collaboration. Critics assert that the agreement is insufficient, suggesting that: meeting the 2C goal will not save the global community from many of the impending effects of climate change; concentrating only on atmospheric temperature as an indicator ignores other relevant environmental and social impacts; and, collective agreement will not necessarily result in individual action. Both sides share questions about functionally measuring and reporting on progress, and the legal constraints of the agreement. Yet, despite lingering uncertainty, each of the 180+ countries, including the US agreed that they must take action to protect the environment, and society, from the most deleterious effects of climate change. Ahead of COP21, countries drafted publically available Intended Nationally Determined Contributions (INDCs), which set national priorities and mapped steps that respective countries were prepared to take to meet goals that are both ambitious and equitable. Beginning in 2020, countries are mandated to submit updated rounds of targets every five years, while reporting on how actual emissions reductions compare with the target plans. Additionally, developed countries have reiterated their original pledge from Copenhagen: $100 billion annually in financial assistance by 2020 for developing countries to adapt to climate change while growing their renewable energy sector. In the summer of 2017 President Trump unilaterally chose to remove the United States from the agreement. More than 400 mayors across the US have pledged to uphold the agreement regardless of the US withdrawal. ENVS601: Contemporary Issues in Environmental Studies students researched the challenges and progress of some of these cities towards the global effort on climate change, their reduction in carbon emissions, adaptation efforts, and challenges faced due to impending climate change.…
On December 12, 2015, at the United Nations Framework Convention on Climate Change (COP21) meeting in Paris, France, 180 countries and the European Union, representing over 98% of total global emissions, made unprecedented progress on an agreement to limit global climate change. Together, leaders from around the world agreed to curb carbon emissions in a concerted effort to reduce global temperature to 2C over pre-industrial levels (with a preference to limit warming to 1.5C), beginning by 2020. Supporters point to the strengths of the agreement: the shift from centralized targets and timetables to national pledges that are refined over time; the flexible geometry of these pledges; and, the potential for national collaboration. Critics assert that the agreement is insufficient, suggesting that: meeting the 2C goal will not save the global community from many of the impending effects of climate change; concentrating only on atmospheric temperature as an indicator ignores other relevant environmental and social impacts; and, collective agreement will not necessarily result in individual action. Both sides share questions about functionally measuring and reporting on progress, and the legal constraints of the agreement. Yet, despite lingering uncertainty, each of the 180+ countries, including the US agreed that they must take action to protect the environment, and society, from the most deleterious effects of climate change. Ahead of COP21, countries drafted publically available Intended Nationally Determined Contributions (INDCs), which set national priorities and mapped steps that respective countries were prepared to take to meet goals that are both ambitious and equitable. Beginning in 2020, countries are mandated to submit updated rounds of targets every five years, while reporting on how actual emissions reductions compare with the target plans. Additionally, developed countries have reiterated their original pledge from Copenhagen: $100 billion annually in financial assistance by 2020 for developing countries to adapt to climate change while growing their renewable energy sector. In the summer of 2017 President Trump unilaterally chose to remove the United States from the agreement. More than 400 mayors across the US have pledged to uphold the agreement regardless of the US withdrawal. ENVS601: Contemporary Issues in Environmental Studies students researched the challenges and progress of some of these cities towards the global effort on climate change, their reduction in carbon emissions, adaptation efforts, and challenges faced due to impending climate change.…
On December 12, 2015, at the United Nations Framework Convention on Climate Change (COP21) meeting in Paris, France, 180 countries and the European Union, representing over 98% of total global emissions, made unprecedented progress on an agreement to limit global climate change. Together, leaders from around the world agreed to curb carbon emissions in a concerted effort to reduce global temperature to 2C over pre-industrial levels (with a preference to limit warming to 1.5C), beginning by 2020. Supporters point to the strengths of the agreement: the shift from centralized targets and timetables to national pledges that are refined over time; the flexible geometry of these pledges; and, the potential for national collaboration. Critics assert that the agreement is insufficient, suggesting that: meeting the 2C goal will not save the global community from many of the impending effects of climate change; concentrating only on atmospheric temperature as an indicator ignores other relevant environmental and social impacts; and, collective agreement will not necessarily result in individual action. Both sides share questions about functionally measuring and reporting on progress, and the legal constraints of the agreement. Yet, despite lingering uncertainty, each of the 180+ countries, including the US agreed that they must take action to protect the environment, and society, from the most deleterious effects of climate change. Ahead of COP21, countries drafted publically available Intended Nationally Determined Contributions (INDCs), which set national priorities and mapped steps that respective countries were prepared to take to meet goals that are both ambitious and equitable. Beginning in 2020, countries are mandated to submit updated rounds of targets every five years, while reporting on how actual emissions reductions compare with the target plans. Additionally, developed countries have reiterated their original pledge from Copenhagen: $100 billion annually in financial assistance by 2020 for developing countries to adapt to climate change while growing their renewable energy sector. In the summer of 2017 President Trump unilaterally chose to remove the United States from the agreement. More than 400 mayors across the US have pledged to uphold the agreement regardless of the US withdrawal. ENVS601: Contemporary Issues in Environmental Studies students researched the challenges and progress of some of these cities towards the global effort on climate change, their reduction in carbon emissions, adaptation efforts, and challenges faced due to impending climate change.…
On December 12, 2015, at the United Nations Framework Convention on Climate Change (COP21) meeting in Paris, France, 180 countries and the European Union, representing over 98% of total global emissions, made unprecedented progress on an agreement to limit global climate change. Together, leaders from around the world agreed to curb carbon emissions in a concerted effort to reduce global temperature to 2C over pre-industrial levels (with a preference to limit warming to 1.5C), beginning by 2020. Supporters point to the strengths of the agreement: the shift from centralized targets and timetables to national pledges that are refined over time; the flexible geometry of these pledges; and, the potential for national collaboration. Critics assert that the agreement is insufficient, suggesting that: meeting the 2C goal will not save the global community from many of the impending effects of climate change; concentrating only on atmospheric temperature as an indicator ignores other relevant environmental and social impacts; and, collective agreement will not necessarily result in individual action. Both sides share questions about functionally measuring and reporting on progress, and the legal constraints of the agreement. Yet, despite lingering uncertainty, each of the 180+ countries, including the US agreed that they must take action to protect the environment, and society, from the most deleterious effects of climate change. Ahead of COP21, countries drafted publically available Intended Nationally Determined Contributions (INDCs), which set national priorities and mapped steps that respective countries were prepared to take to meet goals that are both ambitious and equitable. Beginning in 2020, countries are mandated to submit updated rounds of targets every five years, while reporting on how actual emissions reductions compare with the target plans. Additionally, developed countries have reiterated their original pledge from Copenhagen: $100 billion annually in financial assistance by 2020 for developing countries to adapt to climate change while growing their renewable energy sector. In the summer of 2017 President Trump unilaterally chose to remove the United States from the agreement. More than 400 mayors across the US have pledged to uphold the agreement regardless of the US withdrawal. ENVS601: Contemporary Issues in Environmental Studies students researched the challenges and progress of some of these cities towards the global effort on climate change, their reduction in carbon emissions, adaptation efforts, and challenges faced due to impending climate change.…
The MES/MSAG program is doing a series of podcasts to talk about environmental hot topics and how they are being handled globally, work we are doing locally and ways that our faculty, alumni and current students are involved. Alex Warwood is the: Apprentice and Workforce Development Director for the Philadelphia Water Department.…
On December 12, 2015, at the United Nations Framework Convention on Climate Change (COP21) meeting in Paris, France, 180 countries and the European Union, representing over 98% of total global emissions, made unprecedented progress on an agreement to limit global climate change. Together, leaders from around the world agreed to curb carbon emissions in a concerted effort to reduce global temperature to 2C over pre-industrial levels (with a preference to limit warming to 1.5C), beginning by 2020. Supporters point to the strengths of the agreement: the shift from centralized targets and timetables to national pledges that are refined over time; the flexible geometry of these pledges; and, the potential for national collaboration. Critics assert that the agreement is insufficient, suggesting that: meeting the 2C goal will not save the global community from many of the impending effects of climate change; concentrating only on atmospheric temperature as an indicator ignores other relevant environmental and social impacts; and, collective agreement will not necessarily result in individual action. Both sides share questions about functionally measuring and reporting on progress, and the legal constraints of the agreement. Yet, despite lingering uncertainty, each of the 180+ countries, including the US agreed that they must take action to protect the environment, and society, from the most deleterious effects of climate change. Ahead of COP21, countries drafted publically available Intended Nationally Determined Contributions (INDCs), which set national priorities and mapped steps that respective countries were prepared to take to meet goals that are both ambitious and equitable. Beginning in 2020, countries are mandated to submit updated rounds of targets every five years, while reporting on how actual emissions reductions compare with the target plans. Additionally, developed countries have reiterated their original pledge from Copenhagen: $100 billion annually in financial assistance by 2020 for developing countries to adapt to climate change while growing their renewable energy sector. In the summer of 2017 President Trump unilaterally chose to remove the United States from the agreement. More than 400 mayors across the US have pledged to uphold the agreement regardless of the US withdrawal. ENVS601: Contemporary Issues in Environmental Studies students researched the challenges and progress of some of these cities towards the global effort on climate change, their reduction in carbon emissions, adaptation efforts, and challenges faced due to impending climate change.…
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