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Loyalty and Trust in a Pro-Growth Approach
Manage episode 349156004 series 2093150
In this episode, AmSpa CEO, Alex R. Thiersch, JD, speaks with Patrick Urban, President of Merz Aesthetics North America. They take a macro look at the industry and discuss the first findings of new aggregate point-of-sale data, along with the impact of Gen Z and Millennials in medical spas, the patient journey, and the role of biostimulatory products. Their conversation covers:
-The advantages of being a privately-held company;
-How loyalty programs are supporting both practitioners and patients in tough economic times;
-Their pro-growth strategy across the industry;
-The shift in the demographic makeup of the medical spa patient population;
-How individuals are empowered to come forward and talk about treatments, clean ingredients, and sustainability;
-Upselling opportunities to build long-term trust relationships with patients;
-Retaining patients with your talent, experience, and expertise;
-How biostimulatory products are contributing to the market;
-And much more!
103 에피소드
Manage episode 349156004 series 2093150
In this episode, AmSpa CEO, Alex R. Thiersch, JD, speaks with Patrick Urban, President of Merz Aesthetics North America. They take a macro look at the industry and discuss the first findings of new aggregate point-of-sale data, along with the impact of Gen Z and Millennials in medical spas, the patient journey, and the role of biostimulatory products. Their conversation covers:
-The advantages of being a privately-held company;
-How loyalty programs are supporting both practitioners and patients in tough economic times;
-Their pro-growth strategy across the industry;
-The shift in the demographic makeup of the medical spa patient population;
-How individuals are empowered to come forward and talk about treatments, clean ingredients, and sustainability;
-Upselling opportunities to build long-term trust relationships with patients;
-Retaining patients with your talent, experience, and expertise;
-How biostimulatory products are contributing to the market;
-And much more!
103 에피소드
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