Marketing, But No Sales? Here's The Problem - EP #103

Media And Marketing w/Jon Rognerud

Jon Rognerud에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Jon Rognerud 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

5y ago 14:11

MP3•에피소드 홈

The goal of today's episode is to educate you and to solve the "my marketing is working, but I get no sales" challenge.

We'll cover: "vanity metrics" vs. "true numbers"

Of course, we'll talk about the sales process.

And, I'll touch on these three audience buckets: Today Buyers Future Buyers Never Buyers

When you understand the user journeys, the concept of cold, warm and hot traffic, that's the first step.

Then, leverage communication and targeting around the 3 circles of custom audiences (above), and you'll be on your way to improving the sales for your organization.

Ensure everybody is included, as a team, and make sure marketing & sales acts as "one". It's easy to blame the other group, whichever you happen to be in. If you're in both - you have only yourself to blame. ;-)

Close the marketing & sales gaps, and go SELL!

Want some help? https://chaosmap.com/talk

100 에피소드

#Business #Marketing #Facebook Ads #Jon Rognerud