The Anatomy of a Perfect SaaS Landing Page - Joanna Wiebe @ Copyhackers

Masters of SaaS

For this episode, we talk to the original conversion copywriter, Joanna Wiebe, the founder of Copyhackers.

Joanna is a rockstar in the world of copywriting and conversion optimisation. Not only is she the brilliant mind behind Copyhackers, a wildly popular copywriting blog, agency, and copy education provider, but she's also the founder of Airstory, an amazing SaaS product that helps people organize their research and writing.
It's no wonder why Joanna is such a big name in the industry. She's spoken at some of the most prestigious conferences around, including Mozcon, INBOUND, SearchLove, and CXL Live. Her passion for helping others improve their writing and increase conversions is truly inspiring.

Come along as we explore how to build the perfect SaaS-focused conversion landing page, why interviews, demos and thank you pages are the cornerstone for client insights, the best copywriting frameworks, the importance of a value proposition and how to write great CTAs and offers and how to validate the copy on your landing page.

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More about Copyhackers: https://copyhackers.com
Joanna on Twitter: https://twitter.com/copyhackers
Joanna’s New Newsletter: https://joannawiebe.substack.com

Upraw Media: https://uprawmedia.com
LinkedIn: https://linkedin.com/company/uprawmedia
Instagram: https://www.instagram.com/uprawagency
Twitter: https://twitter.com/UprawAgency
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If you are keen to know more about Upraw Media or be a Masters of SaaS guest speaker, visit uprawmedia.com or DM us on LinkedIn. We are also on Youtube if you'd like to put a face to the names and voices of the best in SaaS. Thanks for tuning in!