Creating an Engaging Email Experience with Erica Salm Rench | Marketing Expedition Podcast

Marketing Expedition Podcast with Rhea Allen, Peppershock Media

Marketing Expedition Podcast, Rhea Allen, CEO, and Peppershock Media에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Marketing Expedition Podcast, Rhea Allen, CEO, and Peppershock Media 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

1+ y ago 38:59

MP3•에피소드 홈

After working in enrollment management where she focused on strategic recruitment and marketing, Erica Salm Rench managed a team of online marketers at the largest digital marketing company in the Gulf South. There, she supported the web development, SEO, online advertising, and content marketing teams in executing strategies that elevated organizations to stand out and be seen amongst the chaos of the online marketplace. Now, as the COO of rasa.io, she gets to blend her love of digital marketing technology, partnership development, and customer support in order to support the incredible community of clients.

00:00 - 00:14 “If you look at how you spend your time over the course of a week, there are probably hours and hours of time spent where you could either automate away or use a smart AI technology…”

00:15 - 00:33 Welcome to Peppershock Media’s Marketing Expedition Podcast

00:34 – 01:26 Erica’s Bio

01:27 - 06:24 Marketing Essentials Moment: Accelerating W-O-M Advertising

06:25 - 09:23 Welcome to the show, Erica!

09:24 - 12:26 A tool to create an engaging email experience

12:27 - 14:42 How rasa.io marketing tools started

14:43 - 17:18 AI technologies in our everyday living

17:19 - 20:41 Work-Life integration

20:42 - 21:26 Onboard more social media clients and charge a higher retainer with a Cloud Campaign

21:27 - 26:48 Keeping the company culture alive

26:49 - 28:23 Resources on staying on top of the latest marketing and technology trends

28:24 - 33:08 AI Marketing Tools forecast

33:09 - 34:33 Erica drops some words of advice

34:34 - 37:32 Visit https://rasa.io/rasa.io

37:33 - 38:12 Thank you so much, Erica! Enjoy your Marketing journey!

38:13 – 38:59 Join The Marketing Expedition Community today!

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