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Dylan Kelley에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Dylan Kelley 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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2023 Brand Launch Playbook with Quiet Mind Founder Mikey Goldman

46:24
 
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Manage episode 376642896 series 2081104
Dylan Kelley에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Dylan Kelley 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

In this episode of the Wavebreak Podcast, Dylan Kelley interviews Mikey Goldman, the Founder and CEO of Quiet Mind, makers of the original weighted pillow.

Topics covered include:

  • Launch strategy: How Quiet Mind approached their product launch, including PR and product seeding, and the initial results and lessons learned.
  • Scaling UGC: Optimizing and scaling marketing efforts based on real customer feedback and leveraging user-generated content.
  • Thingtesting launch impact: The impact of the Thingtesting launch on Quiet Mind's brand and revenue.
  • Future growth plans: Mikey Goldman shares his plans for future growth and how Quiet Mind will stay ahead of the competition.

Mikey Goldman is the Founder and CEO of Quiet Mind.

Links Mentioned

Sponsored by...

Klaviyo — Over 265,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email & SMS campaigns, such as win back campaigns or abandoned cart recovery and more.

AdNabu is the top-rated AI product feed management app trusted by 8000+ Shopify and Shopify Plus brands. Powered by the same language models fueling ChatGPT, its AI tech generates the most effective strategy for each marketplace (Google Shopping, Facebook, TikTok, and more) in real-time. Install the app or book a demo today using code LEADINGBRANDS20 for 20% off.

  continue reading

324 에피소드

Artwork
icon공유
 
Manage episode 376642896 series 2081104
Dylan Kelley에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Dylan Kelley 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

In this episode of the Wavebreak Podcast, Dylan Kelley interviews Mikey Goldman, the Founder and CEO of Quiet Mind, makers of the original weighted pillow.

Topics covered include:

  • Launch strategy: How Quiet Mind approached their product launch, including PR and product seeding, and the initial results and lessons learned.
  • Scaling UGC: Optimizing and scaling marketing efforts based on real customer feedback and leveraging user-generated content.
  • Thingtesting launch impact: The impact of the Thingtesting launch on Quiet Mind's brand and revenue.
  • Future growth plans: Mikey Goldman shares his plans for future growth and how Quiet Mind will stay ahead of the competition.

Mikey Goldman is the Founder and CEO of Quiet Mind.

Links Mentioned

Sponsored by...

Klaviyo — Over 265,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email & SMS campaigns, such as win back campaigns or abandoned cart recovery and more.

AdNabu is the top-rated AI product feed management app trusted by 8000+ Shopify and Shopify Plus brands. Powered by the same language models fueling ChatGPT, its AI tech generates the most effective strategy for each marketplace (Google Shopping, Facebook, TikTok, and more) in real-time. Install the app or book a demo today using code LEADINGBRANDS20 for 20% off.

  continue reading

324 에피소드

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