186 Chris Caracci - Building Customer Loyalty

Leadership and Business

Raymond A. Mason School of Business에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Raymond A. Mason School of Business 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

3y ago 21:21

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Think of your favorite brand - maybe it’s Apple, Bose, Dominoes, Netflix, Jeep - whatever your favorite, most likely the quality of the product is excellent. But that’s not enough to make you loyal to the brand. According to our guest today, there are two other important elements that lead to brand loyalty: The environment where the product is delivered, and the quality of the customer service. Chris Caracci helps organizations build customer loyalty. He spent years at the Disney Institute working with clients across the world. Today, he teaches at the William & Mary School of Business and continues to help businesses and organizations with their loyalty creation initiatives. He joins us to talk about building customer loyalty.

Learn how the Raymond A. Mason School of Business at William and Mary can help you and your organization develop your top talent through customized executive education and professional development programs. Visit us at www.wmleadership.com. Thank you for listening.

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